I reset my laptop and now it says it on the screen. Can I just press Esc to keep Windows or how is that?
Resetting and keeping contradicts each other a bit. How did you reset Windows?
Via the settings and then all apps, files and other data are deleted
Then Windows should stay
You'd have to go into more detail.
Windows can be reset on a laptop. Windows is installed similarly to a new one.
The other option to reset the laptop to the delivery state is via a hidden partition, which means that the operating system with which the laptop was delivered is restored, which can also be a different operating system than the one used.
I'd rather reinstall Windows 10 cleanly. Since your laptop was shipped with Windows 10, the product key is permanently integrated in the BIOS. It is automatically adopted during installation and activation is carried out automatically. And this is how you do it:
Download the Media Creation Tool: https://www.microsoft.com/...ndows10%20 With this you can create a Windows 10 USB boot stick. For this you need an empty formatted stick. The tool also packs all current updates onto the stick.
Boot the created stick on the laptop. To do this, plug it in, switch on the laptop and immediately press F2. You are now in the BIOS. Put the stick in the first place in the boot sequence. Save and exit.
The laptop reboots and boots the stick. Just follow the instructions of the wizard. It offers the possibility to delete everything. One should do that. During the installation, the laptop will restart several times.
The final restart takes place after the installation is complete. Then you have to create a user or log in as a user with your Microsoft account. You can also create one if you don't already have one.
Windows 10 is now installed and activated again.
The last step is to go to the manufacturer's website for your laptop. Download and install the drivers there.
Reinstalling cleanly is always better than resetting. The stick should be kept well for emergencies. You can also use it to repair Windows 10.
The principle of a Win10 recovery is that in the end a Win10 is there like it was installed. - Otherwise the whole thing would have no point.
I have performed a Win10 restore twice on my PC so far. - The window you showed did not appear. - By the way, the whole thing is in German.
I suspect you are on the wrong path.